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The FT Guide to Business Start Up 2012, published by Pearson Education, is written by Sara Williams, CEO of Vitesse Media Plc. This unique guide has sold over two million copies. It offers practical advice about starting and running your own business.

The FT Guide to Business Start Up is crammed full of all the advice you need to start a business and offers ideas and solutions to guide your business towards success. The annually updated classic handbook provides a comprehensive reference on all aspects of running, managing and growing a business.

'As comprehensive an introduction to setting up a business as anyone could need'
The Daily Telegraph

'The Wisden of the small business world.. threaded through with common sense and practical advice'
Daily Mail

'A must for any small business owner'
Federation of Small Business